Ecobank MD Highlights Potential of Creative Industry to Transform Nigerian Economy

By Abass Ganiyu

Lagos, Nigeria— The Managing Director of Ecobank Nigeria, Bolaji Lawal, emphasized the potential of Nigeria's creative industry to significantly boost the nation's economy if properly harnessed. Speaking at a press conference to announce the +234 Art Fair in Lagos, Lawal noted that the event aims to support young emerging Nigerian artists.

The +234 Art Fair, a collaboration between Ecobank, African Finance Corporation, and other sponsors, will feature workshops and exhibitions curated by Soto Gallery. The initiative aims to foster a sense of growth and hope among young creatives, with the long-term goal of nurturing artists who can earn international recognition and income.

Lawal highlighted the importance of investing in the creative industry as a means to drive economic growth and create financial independence for young Nigerians. He also noted that this initiative aligns with Ecobank's broader efforts to support the creative sector, citing past projects like the Adire Lagos Experience and the Photography, Art, and Design Exhibition.

Mrs. Tola Akerele, founder of Soto Gallery and curator of the +234 Art Fair, expressed excitement about the partnership with Ecobank, underscoring the fair’s potential to elevate the practice of local artists and contribute to both the local and global economy.

The +234 Art Fair is set to run for 10 days, featuring various sections including fine art, photography, and sculpture, with 222 artists selected from over 700 applicants. This event marks a significant step in Ecobank's ongoing commitment to fostering the Nigerian creative industry.

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